PANTONE 18-3838 is K&B Purple
A dramatically provocative and thoughtful purple shade, K&B Purple communicates originality, ingenuity, and visionary thinking that points us toward the future.
Complex and contemplative, K&B Purple suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.
Enigmatic purples have also long been symbolic of counterculture, unconventionality, and artistic brilliance. Musical icons Prince, David Bowie, and Jimi Hendrix brought shades of K&B Purple to the forefront of western pop culture as personal expressions of individuality. Nuanced and full of emotion, the depth of K&B Purple symbolizes experimentation and non-conformity, spurring individuals to imagine their unique mark on the world, and push boundaries through creative outlets.
Historically, there has been a mystical or spiritual quality attached to K&B Purple. The color is often associated with mindfulness practices, which offer a higher ground to those seeking refuge from today’s over-stimulated world. The use of purple-toned lighting in meditation spaces and other gathering places energizes the communities that gather there and inspire connection.
—- Some days are like an Andy Kaufman routine. I entertain myself.
It helps if you know what I am talking about. If you were in New Orleans, you would know. I could tell you. There are more colors in New Orleans than K&B Purple.
